FIFA Ultimate Team
Graphic | Motion Design
Year
2014 - 2016
Tools
Photoshop, Illustrator, After Effects
Work
Graphic / Motion Design, Game Capture
FIFA Ultimate Team
I had the experience of working at Electronic Arts (EA) Vancouver on the FIFA Ultimate Team (FUT) franchise as a Motion / Graphic Designer. FUT is a game mode within FIFA that runs campaigns throughout the year based on different holidays or real world events that revolves around football/soccer. The purpose of these campaigns is to promote card packs featured in the game for players to purchase within the in-game store.
Each campaign was stylized using the FIFA brand guidelines while incorporating festive elements of each holiday. While working on FUT, my responsibilities were to create static and motion assets for marketing campaigns that appeared both on EA's social media channels and on a tile in the in-game user interface.
